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Tag Archives: Beauty

Twitter fans are loving LVL Lashes!

Posted by Nadia Burgess on September 17, 2013

When all focus is on eyes, LVL is the hottest Beauty Trend!
LVL stands for Length, Volume, and Lift. A completely different treatment to lash perming, LVL has been designed to enhance your natural lashes by straightening them rather than curling to create the illusion of longer, thicker lashes. The treatment takes between 30 and 45 minutes and lasts up to 6 weeks depending on the length and quality of your natural lashes.  Take a look at what LVL fans are saying on Twitter…

Follow the LVL Lashes team on Twitter
(@lvl_lashes) and tweet your own treatments pics – we’d love to hear from you! Or if you fancy having a treatment, click here to take a look at our Salon Finder.

Celebs and Makeup Artists are also loving LVL…

Lisa Eldridge is one of the most highly regarded make-up artists on the international beauty and fashion scene. She is also one of our fully trained LVL specialists and has this to say about the treatment “I really do believe that having curled lashes is one of the quickest ways to brighten and lift your entire face. If you want to appear more alert and wide awake without using eyelash curlers and mascara every morning, you will love LVL!”

Click here to see LVL in action with our Lisa Eldrige video!

Beauty Bloggers flutter their Let’s Go Lashes in the West End!

Posted by Nadia Burgess on June 19, 2013

From left to right: Steve (make up artist), Bridgette (Director), Carrie (make up artist)
Let’s Go Lashes had a fabulous evening last Thursday (13th June) at The Old Vic Theatre in the West End.
30 lucky beauty bloggers won an evening with the Let’s Go Lashes team as we celebrate our exclusive collaboration to supply Let’s Go Strip Lashes to the cast of The Sweet Bird of Youth at a special preview event. This exceptional collaboration further cements our reputation as being the brand of choice for professional make up artists.

Sweet Bird of Youth - our lucky Bloggers!

The Sweet Bird of Youth is the West End’s hottest play starring the fabulous Kim Cattral of Sex in the City notoriety and the very talented and attractive Seth Numrich.   On arrival our lucky beauty bloggers were escorted to The American Airlines Bar for a pre curtain raiser welcome drink, networking and pampering session, each having a pair of Let’s Go Lashes Tease 4 strip lashes applied by the very own Carrie and Steve!

Beauty Bloggers Arrival

During each application, the pair kindly shared their clever top tips and tricks with our bloggers so they can apply their own lashes after the event flawlessly, every time. “Let’s Go Lashes transformed my eyes from my somewhat short – barely there lashes to full flutter factor” – LW Bloggers

Carrie applying Let's Go Strip Lashes - Tease 4 - to a lucky blogger

Steve applying Let's Go Strip Lashes - Tease 4 - to a lucky blogger

Before the play started each blogger received a goodie bag packed with Let’s Go Lashes products to try at home and a souvenir programme and poster of the play.  It was then time to take to our seats to watch the production; Kim Cattral plays a fading Hollywood legend in this Tennessee William’s vivid and haunting portrait of the destruction of dreams.  “Claps and laughter echoed through “The Old Vic” as the beauteous duo lead through the play” LW Bloggers

Our wonderful group of Beauty Bloggers!

We hope all the Bloggers had a fantastic evening with us and we would like to thank everyone of them for joining us. We would also like to thank Amazing PR and the Old Vic Theatre for helping us to organise this event. Special thanks go to Tom Corbis of Corbis Photography, our fabulous Director of Let’s Go Lashes – Bridgette Softley and our make-up artists Steve & Carrie for their fantastic work on the day.

If you’d like to see more photo’s of the day, click here to visit Pinterest!


Kerry Hayston tells us all about her afternoon with Gary Cockerill!

Posted by Nadia Burgess on April 16, 2013

In February Gary Cockerill launched his first ever trade competition on Twitter! Following the successful launch of his Daytime to Playtime Pro lashes, Gary decided to give something back with a 3 hour one on one make-up master class in London!

To win, salon owners were required to purchase a Gary Cockerill professional lash stand and 40 packs of lashes to go with it, they would then be automatically entered into a prize draw.

The lucky winner Kerry Hayston owner of Solo Beauty in Whitehaven enjoyed a fantastic afternoon on the 11th April at Charles Fox in Covent Garden with Gary, learning the latest make-up tips and tricks! And doesn’t she look great after Gary did her make-up!

Here is a sneak peak in to how her day went:

Hi Lara. I travelled down by train to London from Cumbria on the morning of the master class. I really didn’t know what to expect so the journey was full of excitement mixed with nerves as I was aware of Gary’s celebrity portfolio, which is quite extensive! Along with my friend who I brought along for moral support, I hot footed it across to Covent Garden and had some breakfast before heading over to Charles Fox!

I arrived around 10am and Gary arrived shortly after, we then went to one of the rooms to start the master class.


I was overwhelmed at how at ease Gary put me and how genuinely lovely he was, he took time to discuss the look he was going to do and suggested we do a day to night look going through the stages of foundation and contouring to the face and eyes, he also showed me his way of lash application. He gave me some invaluable tips along the way which I will be taking into my own salons and passing onto my own staff. (Once my make up was finished my friend and I went for lunch at Belgos in Covent Garden followed by a few wine bars – couldn’t miss the chance to show that amazing make-up off!!) The make-up was totally different to what I would normally go for but it has opened me up to using different colours on myself and my clients. It was a fantastic experience I didn’t want the day to end. I travelled back to Cumbria that evening and although a little tired it was the best experience ever, would love to do it all over again!

Kerry x

We are glad you had a fab time Kerry!

If you are on Twitter follow @garys_lashes and keep up to date with all the latest competitions and give-aways! You never know you could be next in London having your make-up done by Gary Cockerill!


Nouveau Beauty Group Sponsors one of the BABTAC & CIBTAC Awards

Posted by Nadia Burgess on June 11, 2012

On Sunday 10th of June the Directors Karen Betts, Bridgette Softley and Nilam Patel from the Nouveau Beauty Group joined forces to celebrate the BABTAC & CIBTAC 35 years in the beauty industry.

This key beauty award ceremony was celebrated by holding a formal black tie dinner and dancing for 150 people in the elegant surroundings of Royal Garden Hotel in Kensington.  In 2012, BABTAC & CIBTAC are still recognised as the premier UK association for beauty and education as well as the longest standing and most influential bodies for beauty and holistic therapies. This annual award ceremony is for the recognition of the best training and accountability in the beauty sector – no matter what job title an individual has and they were proud to announce that this year had a record-breaking amount of entries.

Bridgette Softley, Director of Nouveau Lashes was nominated to present the CIBTAC Award Centre of the Year 2012. The finalists were: Coogin Bergin College Ireland, Elizabeth School of Beauty South Africa and London School of beauty and Makeup England.   The winners were Elizabeth School of Beauty in South Africa. Unfortunately no one from the school was able to personally collect their award but their Principal Elizabeth Landman sent a short and moving video message to say how touch they were to have been chosen.

A few more photo’s of the evening can be found by visiting the Nouveau Beauty Group Academy Facebook page – click here.

Nouveau Beauty Group – Become Part Of Our Team

Posted by Nadia Burgess on April 3, 2012

Are you beauty trained and looking to kick-start your career?

We are looking for enthusiastic, ambitious individuals to work in partnership with the Nouveau Beauty Group and Karen Betts (as seen on Extreme Makeover and  10 Years Younger).

The ideal candidates will be motivated and enthusiastic with a drive to succeed, trained in beauty (qualified to Level 2 minimum) with own transport.

In return for your hard work and dedication we will provide you with a realistic earning potential of £500 a week, full training, full marketing and PR support, and your very own Account Manager.

We would really like to meet you and share this fantastic opportunity with you.  For more information please call 01977 652232 ext 33 or email

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