Posted by Nadia Burgess on May 28, 2013
Following our previous Blog post from A-Lift Angel Soap Awards competition winner Lynsey Craig about her star studded weekend in Manchester, treating the nations favourite soap stars to a pre red carpet A-Lift facial, Lynsey travelled to Birmingham to join the Nouveau Beauty Group team at the Beauty UK 2013 show at the NEC. Here is Lynsey’s blog about the show.
Lynsey was invited to attend the show with the team, following the fantastic social media and promotional work she carried out as part of the A-Lift Soap Awards competition. She gladly accepted and travelled to Birmingham after the Soap Awards to join the A-Lift team to perform treatments across the two days of the show.
“I have been really busy over the last few months since completing A-Lift training and introducing the treatment to my salon promoting A-Lift on Twitter. This has lead to me following quite a few (!) NBG employees associated directly with A-Lift – including the MD of Nouveau Beauty Group – Karen Betts.
Tweeting my treatment results and having them re-tweeted by such employees made me proud that I was getting the results they expected from the treatment, and Beauty UK was my chance to finally meet everyone and finally put faces to Twitter names!
On arrival at The NEC in Birmingham, I was given a very warm welcome by a very friendly Nouveau Beauty Group team and they all made me feel instantly at ease. Having never worked on a stand at such an event, I felt a little anxious and unsure of what to expect, but I needn’t have worried! As soon as the doors opened for the show on the Sunday (19th May), we were in business! I was carrying out treatments with one of my A-Lift trainers Amanda, and also had the pleasure of working with Kate, Lynsey, Lesley and the Brand Ambassador for A-Lift, Elizabeth Caroline. At the show Nouveau Beauty Group also had three other stalls for their other beauty brands, Nouveau Contour, Dermatude and HD Brows.
On the A-Lift stand, I was happily asked to perform the Miracle Moments express A-Lift treatment on salon owners/therapists who were at the show and had already heard about A-Lift and come to the stand to find out more. This was a great opportunity for me to talk to people who were genuinely interested in the treatment and let them know how it’s worked for me in my salon and what I’ve done to increase brand awareness in salons local area.
We were non-stop with treatments throughout the day and it soon flew by, with everyone treated by us being impressed with their treatment and looking for further information. At the very end of the day, Frankie Essex and Bobby Norris (TOWIE) visited our stall and booked themselves in for a treatment the following morning and I got a fabulous HD Brow treatment from the eyebrow queen herself, Nilam Patel. Day two (Monday 20th May) of the show started at 10am and sure enough, Frankie and Bobby arrived for their A-Lift treatment when the show opened. Frankie had her treatment with me and Amanda treated Bobby. Frankie was lovely and chatted throughout her treatment – mentioning that she had wanted to try A-Lift for a while as other Towie cast members have sworn by it before special events. Both Frankie and Bobby thoroughly enjoyed their treatments, and after a quick impromptu photo call, it was time to treat the Beauty UK visitors. Throughout the day we were inundated with visitors wanting an A-Lift treatment which was fantastic as we were so busy and got to pamper and talk to so many people.
Across the show I had the opportunity to overhear Elizabeth explaining the technology behind the treatment to a Doctor and was so impressed with how in depth her knowledge and understanding of the treatment as a whole is, and how she has incorporated a nano-current facial into her more holistically based salon. I also had the chance to carry out a treatment on a very sceptical therapist, and thoroughly enjoyed changing her opinion completely on what the treatment is and isn’t before the end of the day. At the end of day two at Beauty UK, my stay south of the border was over… And I didn’t want to go home! Having the opportunity to attend two events as part of NBG was an incredible experience, and not once did I feel as though I didn’t belong there with them.
Initially, I entered the competition because of the tag-line: work backstage at the British Soap Awards but ended up meeting countless amazing people, and got to talk about a treatment which I love doing and am completely supportive of. I also got to see how incredible Nouveau Beauty Group works as a team and how they all support each other and see how passionate they all are about what they do.
I’ve come back to the salon even more determined to spread the word about the A-Lift machine and its treatments. I have had the pleasure of meeting such lovely celebrities who also love the A-Lift treatment (and standing within extremely close proximity to Brendan Brady) was just a bonus!
Thank you so much to Karen Betts, Lesley Wilks, Nilam Patel and Nouveau Beauty Group as a whole for a phenomenal four days!”
Big thanks to Lynsey, for giving up four days of her time to travel down and work with us at the Soap Awards and Beauty UK and writing two Blog pieces for us.