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Tag Archives: Products

Karen Betts Launches K.B Pro Pigment Range

Posted by Sarah Gordon on July 28, 2015

Colours you can trust

The name Karen Betts is recognised as one of the leading and most dominant names in the Permanent Cosmetics Industry. But taking the industry by storm over the last 20 years; MD at Nouveau Beauty Group; one of the most reputable beauty groups in the UK and also responsible for HD Brows and Nouveau Lashes, launching Nouveau Contour – the UK’s most reputable Permanent Cosmetics Training academies,  collaborating with the Katie Piper Foundation, winning several industry awards which include the ‘Industry Leader Award 2015’ and ‘Woman of the Year at the 2014 Natwest Every Woman Awards’, amongst many other accolades, simply wasn’t enough for Karen Betts. This month, saw Karen launch K.B Pro; her very own range of permanent cosmetics pigments, developed and manufactured in the UK.

It’s no secret Karen is extremely passionate and dedicated to continue evolving and progressing in her career, to offer the most elite treatments and results for her clients, and to also ensure that all permanent cosmetics artists that train through her academies are also providing the best possible treatments and services. So it’s hardly surprising that she worked tirelessly over the last two years to develop, test and refine the pigments. Enlisting the help of her trusty Elite Permanent Cosmetics Artists, Karen’s aim was to ensure the pigments were produced to the highest possible quality and standard, so permanent cosmetics artists and medical tattoo artists around the World could deliver optimum results for their clients.

Not only do the pigments glide into the skin more effortlessly and heal true to colour, they also fade to hues that still appear perfectly natural.

There are currently 12 brow pigments, 11 eyeliner pigments and 5 adjusters available within the range. Karen has also created 4 colour collections; the Vogue Pigment collection (a vibrant eye pigment colour collection), the Back and Grey collection, the Day Brow Pigment collection and the Night Brow Collection, and there is an Adjuster collection available. What more could a permanent cosmetics artist ask for?

Well, there is also a Professional Colour Guide for the pigment range which offers invaluable insight into how to get the best from the range, select pigments, blend and adjust pigments to suit specific client skin tones, and also give in-depth summaries and case studies for each pigment.

The pigment range is now available for professionals to purchase at Nouveau Beauty Group, with introductory promotional offers which are valid for a limited time only, and the colour guide will be available to purchase shortly.

Also, in support of the her new pigment range, Karen has created K.B Pro Education, an educational forum on Facebook which professional cosmetics artists can join to gain more information and insights into the pigments and other products in the K.B Pro range. Through the forum, professionals can also benefit from exclusive advice and support from Karen and her Elite Team of cosmetics artists, alongside industry and educational updates, and professional tips.



freshMinerals – The Benefits of Mineral Make-Up

Posted by Nadia Burgess on July 16, 2014

All freshMinerals products are 100% concentrated pigment. There are no fillers like talc added to bulk out the products. It’s also certified vegan and cruelty free!  There are so many benefits to using mineral make-up:

– Our micronised mineral bases are actually four products in one – foundation, concealer, powder and sunscreen.

– Because we have no fillers like talc added to bulk out our proucts a little goes a long way!

– freshMinerals won’t slide off, even if you perspire.

– Our make-up is great for calming the skin thanks to the anti-inflammatory properties of the titanium dioxide and zinc oxide minerals in our products.

– You can even apply our products after microdermabrasion treatments or peels.

– freshMinerals is certified vegan and cruelty free.

Free from toxic ingredients, no talc, no oil, no fragrance or chemicals, synthetics, fillers or harsh binders.

– freshMinerals doesn’t block your pores like ordinary make-up – instead it allows your skin to breathe.

– The titanium dioxide and zinc oxide in our products also offer a broad spectrum SPF for year round protection.

– You can mix our powders to match your skin tone or to create your ideal lip, cheek and eye colours.

– freshMinerals make-up gives flawless coverage for skin conditions such as acne and rosacea.

Now you know the true benefits of using freshMinerals take a look at our product range here.


Calling all make-up artists!

Did you know we offer comprehensive mineral-makeup training? From ‘Introducing Minerals’ to ‘Creative’ and ‘Photographic’ Minerals courses, run by our elite make-up artist Steve Douch, we cover all aspects of becoming a commercial make-up artist in just 3 days. We also offer a stockist package – free training + mineral-makeup worth £900! Click here for our training information or call 0844 8016823.



How To Increase Your Lashes Sales & Profits

Posted by Nadia Burgess on March 28, 2014

Promote your lashes treatments & products to increase your sales & profits – our Top Tips!

Here, Elissa (experienced Nouveau Lashes Marketeer and mobile Lashes Technician) shares with us some great promotional tips, retailing ideas and link-selling advice to help you increase your treatment sales and profits.

Question:
Elissa, what would be your top promotional tips be when starting out on your own?

Answer:
Knowledge in your treatments and products is essential when building trust with your clients. You can never know enough and will learn extra tips all the time. Some of my best advice has come from fellow technicians, we are all in this industry together and there is enough work to go round, so make lash friends rather than competing enemies.  I started my lashes journey in my new home city of Manchester.  I was a mobile technician and only knew a handful of people so was worried about building a client base.  Can I just say that without the POWER of Social Media I would not have a business.  If you are not on Facebook and Twitter do it now!

Your work is your best advert so make sure as many people as possible see it.  Take before & after photos and tag your clients in (obviously with their permission).  They may have 400 friends and your work will then appear on 400 newsfeeds for FREE.  Also, think about other local businesses who you could work with, especially if they have a large social presence. A friend of mine specialises in Botox and fillers so I offered to do her lashes for free if she would post about them on her pages.  Within 24 hours I was fully booked for a month and I am now going into business with her in her new clinic.

Here at Nouveau Lashes HQ, Steph our Digital Marketing Executive, loves receiving all your photos and we want to support you all from a brand perspective. We are proud of all your work, so when you post your before & after photos please copy the relevant brand in and #BRANDPhotoShare (eg #LVLPhotoShare). Find Nouveau Lashes on Facebook here. Read more



Mother’s Day Ideas…

Posted by Nadia Burgess on March 3, 2014


Did you know…the day before Mother’s Day is one of the busiest days for retailers?

Those last minute purchases to celebrate Mother’s Day can all add up.  Here are a few ideas to help you promote your treatments…

It’s good to share…
Share a Mother’s Day Special Offer on your Facebook page for Mum’s to share with their own network.

TOP TIP: If you have a Facebook Page for your business why not BOOST your post to ensure as many people as possible see that post in your area!

A Special Package for Special Mums…
Create a special package for mums to treat themselves before Mothering Sunday! We have a many products that your mum would love as a treat on her special day. Visit our Trade Shop now click here – or call our team on 0844 8016824.



Let’s Go with A Beauty Junkie In London

Posted by Nadia Burgess on January 19, 2012

Thanks to the gang at Glossybox for their collaboration with Jen from fabulous blog ‘A Beauty Junkie In London and our very own makeup artist – Steven Douche.

This fantastic video shows you how to make the most of the Let’s Go compact and the extremely popular mascara so if you’re not sure how to use colour to it’s full potential – whether you’re looking for a natural look or something to give your eyes the wow factor – watch this tutorial, Steve shows you how!

*Note the video was created before our fab new name change to Let’s Go Lashes!



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